An innovative software for real time customer feedback and staff performance monitoring, Focas has been adjudged the most innovative software in tourism and hospitality at the Africa Tourism Leadership forum ATLF2021 during the Rwanda Tourism Week exhibition and conference held in Kigali. Focas was designed by Dr. Kobby Mensah, a Senior lecturer in marketing at the University of Ghana Business School and built by Creative Bibini, a technology development company in Ghana, co founded by Eugene Allotey.
According to Dr. Mensah, Focas is a typical example of “from theory to practice” demonstrating the power of theory as the solution was conceived and designed from the classroom. This makes the story of Focas different from the tech cliche of innovations beginning from garages. Focas is a multi sector customer feedback and staff performance appraisal system. Currently, the company has Focas finance for the banking, insurance and investment sector, Focas hospitality for the hospitality and tourism sector, Focas Health and Focas education. During the Rwanda Tourism Week, a number of companies across Africa that attended the exhibition in Kigali expressed deep interest and signed up to using the software, and others expressing a working partnership with the Ambition limited, the parent company of Focas in designing digital solutions for their various markets.
The Ghana delegation won BIG at ATLF2021 Rwanda Tourism Week with the Ghana Tourism Authority (GTA) winning the Innovative Business Tourism Destination Award and also the leading Ecowas exhibitor. America based Ghanaian, Cassandra “Coach Cas” Nuamah and her mother Kukua won the Outstanding Entrepreneurship award with their Africa dance fitness organisation.