Global healthcare and insuretech provider, BIMA, has emerged the winner of the Mobile Insurance Leadership Award for the fourth consecutive time at the 2021 Ghana Insurance Awards.
The award was in recognition of the company’s commitment to building a stronger, more accessible insurance sector in Ghana, to enable all customers to access vital health and insurance services.
The award also recognised BIMA for having the best business practices in the sector.
The Head of Field Sales at BIMA, who received the awards on behalf of the company said “we are extremely honoured to receive such an award. Since we launched in Ghana 11 years ago, we have served over 2. 4 million families.”
“We have also provided quality medical advice, through our award winning BIMA Doctor service. This has proven even more valuable throughout the pandemic, when customers and their families have needed to stay home or may have been too scared to visit a hospital. Our simple services give families peace of mind at difficult times and a financial safety net when they need it,” he stated.
He said the company was committed to protecting Ghanaian families, not just with mobile insurance but also with access to telemedicine.
“We are also excited for the future and establishing innovative partnerships that will enable us to provide more value back to our customers.” he said.
He said BIMA just doesn’t sell insurance policies but also sells solutions to their cherished customers.
As part of its customer centricity agenda, he said the company in partnership with GIZ (Deutsche Gesellschaft für Internationale Zusammenarbeit) has launched 10 customer experience centers in Chorkor, Suame, Ejisu, Madina , Tema , Cape Coast , Sunyani , and Tarkwa.
He said this was to bring customer service and claims to the door step of customers.